Institute of Marketing Communications India®

Noise observes the spirit of Make in India.

On Republic Day, Noise, a market leader in the Indian smartwatch industry, launched their new digital film to celebrate the spirit of Atmanirbhar Bharat and Make in India. Being Made in India and Made-for-India brand, Noise aims to revolutionize the Indian wearable market and prides itself as the first brand to localize smart wearable production in India.

The brand film showcases the journey of making India's no. 1 smartwatch with emphasis on the minutest details and tireless efforts put in by the skilled engineers and technicians to build the smartwatch that perfectly resonates with the pulse of the Indian audience while highlighting the stringent testing that goes into delivering an innovative, high quality and seamless experience.

Noise persistently works to meet the dynamic demands of consumers in this space. The brand focuses laboriously on innovation to build brand love and consumer product preference. Resultantly, 1 out of 4 smartwatches sold in India is a Noise smartwatch.


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