Institute of Marketing Communications India

Cumulative box office collection stands at Rs 5,015 crore for H1 2024 releases.

Ormax Media’s mid-year ‘India Box Office Report’ examines the performance from January to June 2024. The total box office earnings for this period reached Rs 5,015 crore, a 3% increase from 2023. The second half of 2024 anticipates stronger performance with anticipated releases like ‘Pushpa 2: The Rule’, ‘Stree 2’, ‘Singham Again’, ‘The Greatest Of All Time’, and ‘Devara’ across languages.

June 2024 marked the highest-grossing month, exceeding Rs 1,200 crore (including estimated future earnings). ‘Kalki 2898 AD’ led with over 60% of the month’s box office, supported by films like ‘Munjya’ (Hindi), ‘Maharaja’ (Tamil), ‘Chandu Champion’ (Hindi), and ‘Jatt & Juliet 3’ (Punjabi).

‘Kalki 2898 AD’ topped the first half of 2024, contributing three times more than the second-highest earner, ‘Fighter’, and ‘Hanu-Man’. Notably, Tamil films were absent from the top 10 list this year, contrasting with three entries last year. Telugu, Hindi, and Malayalam each claimed three spots, alongside one Hollywood film.

Key insights:
- Rs 5,000 crore domestic box office for Jan-Jun 2024, up 3% from 2023.
- Malayalam films rose to 15% share, exceeding 2023 collections.
- Second half 2024 anticipates a strong film lineup comparable to 2023.


16-07-2024


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