Institute of Marketing Communications India

CereOne Media ventures with Yahoo DSP for Ad expansion in India

CereOne Media, a leading digital advertising solutions provider, has partnered with Yahoo Demand-Side Platform (DSP) to deliver advanced programmatic advertising solutions in India. This collaboration empowers advertisers with enhanced audience insights, omnichannel reach, and industry-leading brand safety to drive high-performance campaigns.

With Yahoo DSP, Indian advertisers gain access to:Omnichannel Reach – Seamlessly optimize campaigns across mobile, desktop, and Digital Out-of-Home (DOOH) for consistent brand messaging. Advanced Audience Targeting – Utilize Yahoo’s first-party data and AI-driven insights for precision targeting. AI-Powered Optimization – Leverage Yahoo Blueprint AI for smarter bidding, real-time adjustments, and maximized ROI.

This partnership equips brands with cutting-edge tools to navigate the evolving digital advertising landscape effectively.


10-03-2025


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